YEA Cosmetics

Estherchíc is the home of YEA Cosmetics, an in-house cosmetics brand catering to ethnic woman and beauty enthusiasts.

Our goal is to treat the goddess in you. Bred from the idea of Yudith Alvarez to create a home for beauty practices fit for the queen entity of the Book of Esther, the home of establishing your chic was born. Services are focused to highlight, enhance and encourage the specialty of our own inner beauty. Through quality and personalized services, we nurture women of all ages and ethnicities, to indulge in the best form of themselves.

About the Founder

Every woman deserves to be able to look in the mirror and feel great about who she is! Yudith Ester Alvarez, the founder of YEA Cosmetics, encourages women of all cultures to embrace the uniqueness in their features, as each feature was designed in contribution to their beauty. As a woman of faith, she believes that “God created women according to His divine and perfect standard of beauty, and it doesn’t get any better than that!” Our line of mineral based products provides unique colors, shades and tones that make it easy to create your own personalized look while bringing out those features that make you, you. We understand that, like you, good makeup doesn’t just need to look good, but it also needs to feel good and actually be good, so we made our products free of damaging paraben, petroleum, talc and other hard chemicals that can have negative effects on the skin, and replaced those with beneficial vitamins instead. We’re different because you’re different, and we respect that.

                                                                                                                                 With Love,

Our Team